Is the glass half full or half empty?
We are responsible for creating about 130 cattle lives each year, and we insure every single steer and heifer are never short of quality feed and clean water. As humans, we mistakenly assume cattle have an understanding of their length of life, which they don’t. They might have one bad day in their lives (when they die), but hey, it is quick and clean and far more importantly, they have lived a happy life. You see, once it is understood that cattle don’t actually know how long they can live for, the quality of life for the cattle becomes the real issue.